“FEATHER JERSEY #1”
Today, I am introducing to you a new group of clothes that will be sold ON LINE ONLY. The fabric is called……………”FEATHER JERSEY”……………..Why Feather Jersey?………A little history………..Last summer, on a Saturday morning show with Leah Williams, I showed a brand new dress, A222262. It was a MAXI DRESS in a floral print. It came in three color combinations, violet/ivory, chartreuse/ivory and black/ivory. It sold out in THREE MINUTES, but besides selling out so quickly…..what was incredible was the wait list orders…….they were huge, and for a dress! The buyers asked my manufacturer [which is extremely rare], if it was at all possible to remake this dress for later in the summer. The factories are on strict monthly schedules, and were steeped in fall production. For them to stop their production to squeeze in another garment is a BIG DEAL, because everything gets pushed back. However, the fabric mill and the apparel factory where the dress was made, said they would do it. The dresses were shipped and as of today, once again, it is almost sold out [one or two sizes avail.]. I also had many requests to do this NEW FABRIC in solid colors. The women who owned the dress couldn’t believe how FLOWING, COOL, COMFORTABLE and FLATTERING this fabric was to wear, and this was coming from women located in the HOTTEST parts of the country………………………so “we” sat down at a meeting and thought, with the success of the dress and the requests for this fabric in solid colors, it would make a great group of solid separates for OLO selling…..I was very excited about the possibilities!…………….That is the history and the why FEATHER JERSEY came to be. It came from the incredible reception the dress received and the many requests to bring this fabric back………………………………The fabric itself is a 96% polyester and 4% spandex blend. It is very light in weight and the surface has a very fine slub or variegation to the yarn, giving the effect of a fine Linen/Silk look and FEEL………it is unlike ALL other poly/span jerseys out there………All of the Feather Jersey pieces can take on multiple roles…………….they can be super casual……..used for beach cover ups…..or worn sightseeing……..or just running round town….or just relaxing. They can also, with a change of accessories, be worn for more dressed up outings……a dinner out with friends, an engagement party or even a dressier occasion like a wedding. The feather jersey pieces are a wardrobe unto themselves. With the addition of a MAXI skirt, A233970 regular length and A233971, petite length, a SHORT PULL-ON SKIRT and a pair of PULL-ON pants, you can make multiple outfits……….This concept of taking one fabric and making a wardrobe of styles to mix and match is a very modern and easy way to dress……..needless to say, this group is perfect for the travelers amongst you…………..you really only need a carry on………….
The first style is…………A233965………….the HOODED TUNIC………….. Casual is the THEME of the Feather Jersey group……….mixed with a little DRAMA, and this HOODED TUNIC is the best example. The fabric drapes and moves with the motion of the body. It is sensuous to the touch which adds to the pleasure of wearing the garment. After a day on the beach, and after a wonderful shower….this would be the ideal piece to slip into………great for a sunset walk on the beach…………….Wear it with my new Feather Jersey pant or pull-on short skirt……or for that walk on the beach…. my cotton/span legging . Of course you can and should mix it with the many things you already own. In the photos above the ORCHID tunic is shown with the SMOKE FJ pull-on pant, and the NECTAR tunic is paired with my WHITE DENIM PENCIL SKIRT………..Belt it or not…..accessorize it or not…..it works for what ever need arises…………………if you try one………I know you will be back for more………..scroll down for more pics of the HOODED TUNIC………………….enjoy…………….much Love …………..Louis
